After years of build up and months of capital-H hype, “Avengers: Infinity War” is finally hitting theaters this week. And, uh, speaking of build up and hype, Marvel has been so determined to keep spoilers from spilling out that world premiere screenings held tonight in Los Angeles and New York City are (as far as we know) the first time the film has been shown to anyone outside of the studio.
In fact, most movie critics won’t even see “Infinity War” until tomorrow morning. By the way, good luck critics, because the review embargo lifts at 3:00 p.m. Pacific time. But while critics have to wait to speak their peace, the social media embargo expired Monday night at 10:30, right after the Hollywood gala premiere let out.
Anyway, you’re probably not going to believe this, but people who attended tonight’s screenings are freaking out on Twitter.
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First past the post was Kevin Smith, who violated the embargo by several hours to gush about “Infinity War”:
I am overwhelmed. The movie is epic beyond compare. LOVED it. My legs are still shaking. It’s a gigantic @Marvel masterpiece. So much to say but I’ll stay Silent Bob til Monday so as not to slip in spoilers. Suffice to say it’s gonna be a looooong year until @Avengers 4… pic.twitter.com/aHnsgj5MK0
— KevinSmith (@ThatKevinSmith) April 24, 2018
And the rest followed at the appoint hour: 10:30 p.m. PST
Avengers: Infinity War blew my mind. I have never left a film this awestruck. Ever. Thanos is a force of Nature. Thor is the MVP. Marvel Studios lays down the Infinity Gauntlet with this one.
I liked #Avengers #InfinityWar more than a lfew other folks I’m talking to after the premiere. It’s hugely emotional and very funny but some might find it … I need to sleep on this.
#InfinityWar is a whole lot to…
